From best practices and calendars, to rules, protocol and networking, Social Media has redefined the way we do business. Refer to the articles in this section to learn how to make connections, share corporate news, market your products and services, and establish network guidelines and policies for your firm.
- Defining Social Media - Read here to learn how social media has developed through the years, and how to leverage the phenomenon to build your business.
- Overview of Facebook - With millions of members spanning the globe — and more signing on every day — Facebook provides matchless opportunities to grow your company.
- Overview of Twitter - Twitter provides a virtually instant way to share and gather news, information, and business updates, as well as get quick feedback from your followers.
- Overview of LinkedIn - LinkedIn allows you to build an in-depth professional network, join special interest groups, get updates on connections, and stay current on your industry's news.
- Overview of Instagram - Utilize this popular social media app to share videos and photos about your business.
- Overview of YouTube - Take advantage of the latest features from one of the most widely used video-sharing websites.
- Managing Social Media - Keeping up with a variety of social media outlets takes time. Learn which tools and strategies can help you efficiently and effectively manage your accounts.
- Introduction to Blogging - Blogging puts a personal face on your business, but a few consistently applied tactics go a long way toward boosting the impact of your message.
- Get Social with Your Customers: Check out this infographic from our partner Comcast to jump-start your social media marketing efforts.
- Smarter Social Media: Maximize Engagement and Revenue: Our partner Comcast provides insights from experts on what it takes to make social media pay in this on-demand webinar.